Weekly Roundup #3

Like magpies searching out shiny objects, we have found some interesting articles from the last week and put them all in one place for you. Enjoy!  

 

How to keep up with advances in marketing

Bob Lord gives his take on how to think about the future and do the most for yourself as a marketer in a changing world.  

 

Is AI dangerous? 

Read here to find out if artificial intelligence is really as risky as Elon Musk would have you believe, and what marketers really think of it. 

 

Where fashion and business cards cross over

MOO's CEO Richard Moross is making business cards out of t-shirt offcuts, allowing you to help the environment while you promote your company.  

 

In-your-face marketing that you can't miss

A new marketing campaign for truTV's 'Adam Ruins Everything' has created innovative ads that use their individual locations to advertise the show in an unexpected way. 

 

Freelancers! Speed up your business

If business is lagging, here are three ways to speed things up again and get out of that dreaded 'slow season'. 

 

The beginning of the end for Facebook? 

Facebook is still the most popular social media site, but its gradually losing users to the likes of Instagram and Snapchat.  

 

Amazon's pitfall – there's one, but it's a big one

While Amazon is an ecommerce giant that seems to dominate over everyone else, it still has its own Achilles' heel. Find it out here

 

What do Ikea and Game of Thrones have in common? 

Ikea demonstrated the power of reactionary marketing with its guide to creating Games of Thrones-style winter clothes out of Ikea rugs. 

 

Time to get rid of the stigma around old age

The way we talk about aging has a lot of negative connotations – it's time to change this