Like magpies searching out shiny objects, we have found some interesting articles from the last week and put them all in one place for you. Enjoy!
Sometimes, despite your best efforts, you hire someone who seems like a good fit only to find out that they don’t suit the role after all. Of course, this is a situation we would all rather avoid in the first place (see our blogposts on hiring with your head and recruiting outside the tickboxes). Nonetheless, there can be times when you do everything right and still end up with a bad hire.
There are a few signs to look out for that the person you hired is not the great fit you thought they were, and it’s important to identify these before you make your next move
In today’s society, so many big companies are seen as greedy, money-grabbing corporations, but surely it shouldn’t be that way. After all, if most of your business comes from the community choosing to invest in your company and its products/services, surely you should be giving back to the community in some way!
Viral marketing is a marketing technique which encourages viewers of a given campaign to share the campaign with others, normally through social media, to maximise the size of the campaign’s audience. The obvious benefit of this is that more and more people will see the campaign and, if its good, engage with the brand further. But you don’t have to take our word for it – we’ve rounded up a list of some of the best viral marketing campaigns that speak for themselves!